Hey there, I’m Nichole Virag. I’m a birth photographer + doula, living and working in Buffalo, NY.

Once upon a time I went to college and got a Masters degree in Social Work, but here I am living my best life as a doula and birth photographer. Ten years ago, I had no idea what a doula was or that birth photography was a thing. Now I find myself playing in glitter and rain puddles with my toddler by day and tiptoeing my way out of our shared bedroom by night to answer phone calls from soon-to-be parents. Seriously, this is the best job ever.

Becoming a birth doula wasn’t necessarily part of my career plans, but after hiring a doula for my own birth I realized the enormous potential for advocacy in birth work. It is my dream, my goal, my wish (although wish seems a little too passive doesn’t it?) that every women feels supported in childbirth. Families deserve to feel heard and they deserve respect. Not just from me, but from their doctors/midwives and from society in general.

The birth photographer piece came a little later. I have loved photography since I got my hands on my first DSLR in high school. Back then I was taking pictures of my friends and pretty flowers on my trips abroad. I offered to take some pictures for my first few doula clients as a sort of extra gift. Since those first births, I have invested a lot of time and thousands of dollars to become the photographer that I am today. My clients love it and I am glad to offer it. In fact, I have always been involved in the arts through singing, acting and playing in orchestras so it makes quite a lot of sense, really.

These days, I live in a tiny, one-bedroom upstairs apartment in Elmwood Village where we squeeze all the love of our two dogs, a pint-sized toddler tornado and two adults. My husband and I are both from Upstate New York, but we moved to Buffalo together as newlyweds and haven’t looked back. If you’re looking for a relaxed and knowledgable person for your big Birth day then shoot me a message and we can make it happen.

Much love,

Nichole Virag


Let us always meet each other with a smile, for the smile is the beginning of love.

- Mother Theresa